Articles & Blogs
Hiring a Freelance Writer Editor for Articles and Blogs
As the internet grows and information carries value, many businesses and organisations wonder why they should hire a professional freelance writer editor for their articles and blogs. They try to write articles themselves, or look for a cheap writer who will churn out content, and sit back, waiting for customers to buy products and services. Let the good times roll. Of course, this rarely happens and you end up throwing your money away on an inferior article blog writer.
Why Most Fail – The Cost of Cheap Freelance Article Writers
The process is, on the face of it, very simple. The more SEO optimized content you have on your website, the more information you feed the search engines. This is the underlying philosophy but, as you would expect, there is much more to it than that. A quick trawl of the freelance writing boards sees thousands of businesses searching for article and blog writers for $2 per 500 words. What do they find for that money?
- Poor English: Racing to the bottom is likely to find you a writer with a poor grasp of English, who does not understand the complexities of grammar and how to use words as more than tools for communication. If you have articles and blog posts with poor grammar and spelling mistakes, this will not exactly instil confidence in potential clients.
- Copied Content: I have lost count of the number of times that I have found my work copied and pasted onto other sites. When I find the guilty parties, I file a complaint and demand that it is taken down. If you have paid for the articles, this can be annoying, but that is a common outcome when you pay low rates. You threw your money away.
- Spun Content: Almost as bad as the copied content is the spun content, where the freelance ‘writer’ takes other content and spins it, changing a few words here and there. The search engines are filtering out the rubbish, and spun content with no substance will soon sink down the rankings.
- Voice: A professional freelance writer editor is an actor, able to adopt many writing voices and tones, bringing the articles and blog posts to life. Most amateur writers do not have this ability, and their content bores rather than excites.
Using a Professional Article and Blog Writer to Create a Good Impression
Hiring a professional freelance writer editor to craft your articles soon pays for itself, giving your site a feeling of quality. An experienced article and blog writer knows how to shape language and keep people interested. Instead of clicking the back button on the browser, they will ‘stick’ and explore your site. Your articles represent your organization and, if they are poor, people will assume that your organization is unprofessional.
Think of it this way: If you have offices for potential clients to visit, you make sure that they are clean, tidy and well decorated. It is exactly the same online – you have a few seconds to impress and, if you drive clients away with poorly written articles, you have a lost a business opportunity.
Quality Articles and Blogs Help Your Business Grow
As an experienced freelance writer editor, with full knowledge of SEO keyword techniques, I will deliver articles that crackle and come to life. Rather than flat, dull copy, I will create article and blog content that combines expertise with interest, using flowing text to interest the reader and ensure that they want to read more.
As a case in point, I was hired by the man behind the authority site, Experiment-Resources.com, to write articles and content, aiming at quality. 18 months later, and this site is Google Page Rank 5 and attracts thousands of visitors every day. This is the difference between hiring a professional freelance writer editor and a cheap online article mill; for long term growth, you need quality over quantity, targeting your efforts rather than flooding the internet with rubbish.
A Professional Article and Blog Writer and Sound Business Strategy
If you want to use my services to produce winning article and blog content, please contact me to discuss your needs. Together, we can develop a long-term strategy and I will show you how a freelance writer editor will bring results.